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phone repair shop owners in Boston — what marketing works locally?

Elena M.FixIt Phone Lab2 answers

Hey everyone! I'm Marcus, and I own a small phone repair shop in Boston. Lately, I've been trying to figure out the best local marketing strategies that actually drive customers to my store. I’ve dabbled with social media ads, but I'm not sure if they're hitting the mark. I’m curious if anyone has had success with specific local tactics, maybe something that resonates well with our Boston community? I've also thought about partnering with other local businesses, but I’m unsure how to approach that. Any advice would be greatly appreciated!

2 Answers

Best answer

Hi Marcus, this is Priya. I completely understand your struggle! One tactic that worked wonders for my shop is collaborating with local coffee shops. We set up a referral program where they give their customers a discount on phone repairs if they show a receipt from their cafe within the last week. It pulls in a lot of foot traffic and builds community ties. Plus, I’ve found that local SEO really helps. Make sure your shop is listed on Google My Business and encourage customers to leave reviews. It makes a huge difference in local searches!

Tyler N. · ScreenSavers PDX

Hey Marcus, Tyler here! I’ve been in Boston for a while too. What’s been working for me is using Nextdoor for hyper-local marketing. You can connect with your neighborhood and offer special promotions. I also recommend putting up flyers in local community centers or libraries, which often have bulletin boards for small businesses. It’s an old-school method, but it can still reach people who might not be online as much. Just make sure to keep your messaging clear and enticing!

Elena M. · FixIt Phone Lab
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